And, in case you're a total newbie to this, there are screenshots that will help break down the process. This blog post will walk you through the keyword research process, including an overview of the tools you'll need (including our keyword spreadsheet), how to find keywords for SEO, how to prioritize the keywords you do find and how to implement them into an effective blogging strategy.
If your keyword game isn't on point, you're missing out - on site traffic, on leads and on money.
Keyword research and competitive analysis are two things you should tackle first when building a website or improving your web presence.Īfter working with hundreds of businesses over the years, both in the B2B and B2C space, we've learned that search engine optimization (SEO), specifically keyword research, is the one thing business owners are most likely to screw up (or get screwed on, if they hire the wrong agency).
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